2008
Since its foundation, The Other Store has been THE reference agency to support brands in the development of their digital business
2009
Creation of 25 Facebook pages
2010
First million in turnover
2011
Omnichannel capacity
2012
Responsive design
2013
New customer service tools
2016
Marketplace solutions
2017
AI merchandising
2018
360° CRM
2019
Unified stock
2020
Covid and digital hyper-acceleration
2021
All The Other Store websites migrate to Shopify
2022
50 Shopify websites
2023
Expertise in 10 retail sectors
2024
10 Shopify apps by The Other Store
2025
Support for the 20 biggest French Instagrammers
SKILLS
Our strength:
creating 100% synergies across the entire e-commerce value chain
ADVICE
Audit, training, strategic framework, business plan
ACQUISITION
SEA, Google Shopping, Facebook, Instagram, TikTok, YouTube, Emailing, Retargeting
TRANSFORMATION
Shopify technical developments, Third Party Application Maintenance (TPAM), marketing and daily e-shop management, product storage and order processing, transport, customer service
LOYALTY BUILDING
Database set-up and CRM tool, targeting, sending campaigns, triggers, segmentation, analysis and reporting
The Other Store Activities
The agency's activities are grouped around 5 strategic bricks of the e-commerce value chain.
Set-up, Replatforming, Hosting, Third-Party Application Maintenance (TPAM), R&D
Homepage / Website management on desktop and mobile devices
E-booking, Click & Collect, Unified stock, Point of sale tablets
ERP connection
Traffic management
Social ads, SEA, Retargeting, Display
Branding
Newsletters, Content, Traffic media
E-store and brand management
On-site content (product attributes, visuals)
E-merchandising
Performance analysis and reporting
Recommendations for a sales promotion plan
Website optimisation
Marketplace
Catalogue distribution, Logistics, Traffic
CRM
Database Hosting, Newsletter Routing and Deliverability
Trigger plan, strategy and 360° CRM deployment
France and international
Storage, Order picking, Shipping
Returns processing
Email, Telephone, Social networks
Fraud: Manual analysis of suspicious orders
Experience should be shared!
Our recognised expertise generates many areas of expression, which we exploit with desire and passion. We’re always keen to share our experience of e-commerce.
Active participation on the Board of Directors of numerous Federations
Webinars
Webinar - Boostez visibilité et trafic sur votre E-shop !
Lectra
23/02/2021
Matinale de la Mode - Web Marketing : acquisition client, ROI, veille et best practicess
Fédération du PAP Féminin
13/11/2020
Matinale de la Mode - « Plan d’urgence e-commerce »
Fédération du pap féminin
05/11/2020
Aperçu de l’intervention de Yann Rivoallan - Salon du luxe Paris 2020
Salon du luxe Paris
30/06/2020
Matinale de la Mode #10 - Marketing digital - le combat commence
Fédération du PAP Féminin
12/05/2020
Expert advice
We regularly provide training for our partner brands on a wide range of topics such as Google Analytics, CRM strategies, e-store management and Mailchimp.
The business cases
We occasionally publish business cases on subjects which are important to us. Want an example? Follow this link to see the case published on the performance of Shopify e-shops and more generally the tools for measuring page loading speed.
The newsletters
Our newsletters are sent frequently sent to our quality network. They are rich in practical and strategic recommendations - subscribe!
Don't hesitate to subscribe! You'll get an alert when new content is released.
Why Shopify Plus ?
Shopify Plus is the technological solution of choice for your e-commerce projects.
FROM YOU TO US
Contact us
To ask us about the e-commerce of tomorrow, to entrust us with a project... or to send us a thank you note!
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