In 2008
the creation of a website mobilised 3 people...

A graphic designer, an integrator, a developer for the engine and hosting... and a webmaster for everything else!

In 2021
the operation of an e-commerce website mobilises more than ten different professions!

Since its creation, The Other Store has been at the forefront of digital changes to better support its customers in the implementation of their e-commerce roadmap.

2008

Since its foundation, The Other Store has been THE reference agency to support brands in the development of their digital business

2009

Creation of 25 Facebook pages

2010

First million in turnover

2011

Omnichannel capacity

2012

Responsive design

2013

New customer service tools

2016

Marketplace solutions

2017

AI merchandising

2018

360° CRM

2019

Unified stock

2020

Covid and digital hyper-acceleration

2021

All The Other Store websites migrate to Shopify

2022

50 Shopify websites

2023

Expertise in 10 retail sectors

2024

10 Shopify apps by The Other Store

2025

Support for the 20 biggest French Instagrammers

SKILLS

Our strength:
creating 100% synergies across the entire e-commerce value chain

ADVICE

Audit, training, strategic framework, business plan

ACQUISITION

SEA, Google Shopping, Facebook, Instagram, TikTok, YouTube, Emailing, Retargeting

TRANSFORMATION

Shopify technical developments, Third Party Application Maintenance (TPAM), marketing and daily e-shop management, product storage and order processing, transport, customer service

LOYALTY BUILDING

Database set-up and CRM tool, targeting, sending campaigns, triggers, segmentation, analysis and reporting

Activités The Other Store

The Other Store Activities

  • Collection development
  • Product manufacturing
  • Transport
  • Technological platform
  • Daily e-commerce management
  • Processing of orders
  • Delivery
  • Customer service
  • Use
  • Recycling

The agency's activities are grouped around 5 strategic bricks of the e-commerce value chain.

TECHNOLOGICAL PLATFORM

TECHNOLOGICAL PLATFORM

IT

Set-up, Replatforming, Hosting, Third-Party Application Maintenance (TPAM), R&D

UX/Web design

Homepage / Website management on desktop and mobile devices

OMNICHANNEL

E-booking, Click & Collect, Unified stock, Point of sale tablets
ERP connection

DAILY E-COMMERCE MANAGEMENT

DAILY E-COMMERCE MANAGEMENT

ACQUISITION

Traffic management
Social ads, SEA, Retargeting, Display

Branding
Newsletters, Content, Traffic media

TRANSFORMATION

E-store and brand management
On-site content (product attributes, visuals)
E-merchandising
Performance analysis and reporting
Recommendations for a sales promotion plan
Website optimisation

Marketplace
Catalogue distribution, Logistics, Traffic

LOYALTY BUILDING

CRM
Database Hosting, Newsletter Routing and Deliverability
Trigger plan, strategy and 360° CRM deployment

ORDER PROCESSING / DELIVERY / CUSTOMER SERVICE

ORDER PROCESSING / DELIVERY / CUSTOMER SERVICE

LOGISTICS

France and international
Storage, Order picking, Shipping
Returns processing

CUSTOMER SERVICE

Email, Telephone, Social networks
Fraud: Manual analysis of suspicious orders

Experience should be shared!

Our recognised expertise generates many areas of expression, which we exploit with desire and passion. We’re always keen to share our experience of e-commerce.

Active participation on the Board of Directors of numerous Federations

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Webinars

Webinar - Boostez visibilité et trafic sur votre E-shop !

Lectra
23/02/2021

Matinale de la Mode - Web Marketing : acquisition client, ROI, veille et best practicess

Fédération du PAP Féminin
13/11/2020

Matinale de la Mode - « Plan d’urgence e-commerce »

Fédération du pap féminin
05/11/2020

Aperçu de l’intervention de Yann Rivoallan - Salon du luxe Paris 2020

Salon du luxe Paris
30/06/2020

Matinale de la Mode #10 - Marketing digital - le combat commence

Fédération du PAP Féminin
12/05/2020

Expert advice

We regularly provide training for our partner brands on a wide range of topics such as Google Analytics, CRM strategies, e-store management and Mailchimp.

The business cases

We occasionally publish business cases on subjects which are important to us. Want an example? Follow this link to see the case published on the performance of Shopify e-shops and more generally the tools for measuring page loading speed.

The newsletters

Our newsletters are sent frequently sent to our quality network. They are rich in practical and strategic recommendations - subscribe!

Don't hesitate to subscribe! You'll get an alert when new content is released.

Why Shopify Plus ?

Shopify Plus is the technological solution of choice for your e-commerce projects.

Shopify Plus
Shopify is a fully hosted solution (merchant files and data are stored securely in the cloud) offering tools which can be activated with a few clicks (notably via an ecosystem of Apps), with a limited number of developments.
The support required for mastering and running Shopify is much lower than with open source. Shopify Plus is simply the premium version of Shopify, offering brands the best services on high volumes of business with reduced transaction fees.

FROM YOU TO US

Contact us

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